Organising my own fundraiser has cured me. Many of us are shy to ask for money, even if it is for a great cause.
In difficult times, thinking of others become more important.
We organised our first family fundraiser with our boy (age 6) and it has cured me, from having:
> The fear of ‘What if it fails?’
> The self-doubt of ‘Can I pull it off?’
> Procrastination of ‘I’ll do it later’.
My top 5 learnings (backed by science)
1. Reciprocity - Donors received handmade decorations.
2. Scarcity -Everyone knew only so many decorations can be made in 1 week and everything sold out in couple of days.
3. Liking - In WhatsApp group particularly where people are bond by similar interests, when one person voice their support, more will follow.
4. Degree of difficulty - make it easy for people to view & donate. Using a dedicated instagram & Google photo; online and offline ways to donate; An outdoor ‘Driveway Christmas Market’ for those who likes to meet and greet.
5. Finally, do it from your heart - use it to show your true-self. It's the best way to influence people.
Do something great and #humancentricity this year.
We learn the most valuable things from doing.