Organising my own fundraiser has cured me. Many of us are shy to ask for money, even if it is for a great cause.
In difficult times, thinking of others become more important. We organised our first family fundraiser with our boy (age 6) and it has cured me, from having: > The fear of ‘What if it fails?’ > The self-doubt of ‘Can I pull it off?’ > Procrastination of ‘I’ll do it later’. My top 5 learnings (backed by science) 1. Reciprocity - Donors received handmade decorations. 2. Scarcity -Everyone knew only so many decorations can be made in 1 week and everything sold out in couple of days. 3. Liking - In WhatsApp group particularly where people are bond by similar interests, when one person voice their support, more will follow. 4. Degree of difficulty - make it easy for people to view & donate. Using a dedicated instagram & Google photo; online and offline ways to donate; An outdoor ‘Driveway Christmas Market’ for those who likes to meet and greet. 5. Finally, do it from your heart - use it to show your true-self. It's the best way to influence people. Do something great and #humancentricity this year. We learn the most valuable things from doing.
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AuthorJing Reilly, an evolving human on a mission to make positive impact, one person at the time. Archives
November 2020
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